Don't waste another cent on Google AdWords!
We've seen businesses spend thousands on "garbage clicks" which never lead to a sale or enquiry or who don't know if AdWords is really working for them because of a poorly managed AdWords campaign. Don't be one of these people.
Google AdWords can be a highly successful marketing strategy when it's done correctly, bringing in quality leads at a minimum cost to you, however all to often we have seen businesses fall into the trap of spending too much without getting any real return on investment.
Why use Google AdWords?
- Gain visibility in search engine results quickly - if you've launched a brand new website or are promoting new products, it can take some time for it to show in organic search results, and if you're not doing some form of Search Engine Optimisation, then it's likely these pages won't show up on the first page of search engines when searching for competitive, non-branded terms. Google AdWords will allow your new website or new products to show at the top of results as soon as you start your campaign.
- Receive highly targeted traffic - you can refine your AdWords campaign to target your audience by location and device (for example, using a mobile, desktop or tablet), and if you are careful with your chosen keywords, ads and landing pages, you can be sure to receive targeted traffic and a higher conversion rate.
- Have greater control over your campaigns - the AdWords dashboard lets you fine tune your campaigns to ensure maximum return on investment. Control your daily budget spend, which days of the week that your ads are showing along with what time, whether its on the search network or display network and much more. Make your ads more appealing by including call outs, extra links to key pages on your site, display an address add a 'Call' option for mobile devices.
- Highly measurable results - know exactly how your campaigns are performing by connecting Google Analytics and Google AdWords for reporting. Know how long your AdWords traffic spends on the site, which pages they visit and what actions they take, allowing you to refine your campaigns even further.
The e-CBD Difference
We don't charge you a commission on how much you spend so we're not interested in making you spend more. Infact we'd rather you spend less and get better returns and invest those saved $$ into long term internet marketing strategies like SEO. We only charge you for our time.
Your time is valuable and learning to run your own ads effectively is a big commitment. When you pay for AdWords Management you are paying for our experience, knowledge and skill - what we can achieve in 15 minutes can potentially save you hundreds or thousands a month on your Google AdWords spend whilst achieving the same or better results.
We design custom advertising campaigns that target high quality keywords - notice we said high quality, not high traffic? One of the biggest mistakes we see in poorly managed AdWords campaigns is the quality of their keywords:
High Traffic does not = Higher ROI
You need quality keywords that deliver a qualified customer to your website. This little difference pays off dividends.
Cost: $120 per hour
See our sample package below - please note that the Google Budget is what you pay to Google, and depends on your industry and how much your daily budget is:
Are you sending your costly AdWords traffic to the homepage of your website? Now unless your web designer did a killer job by making your homepage a well-tuned conversion page, you could be wasting money. The last thing a potential customer wants to do is click on an ad for a product or service and be left lost on your homepage having to find their own way to the advertised promotion.
Don't do it. Stop those ads right now and get a landing page.
We don't just manage AdWords campaigns we provide a full service package for Pay Per Click Management. We're not only here to get traffic to your site we're going to tell you how to best convert that traffic to sales, leads or whatever else your MDA (most-desired-action) is for your ads. We will help design and develop a suitable landing page for each ad in your PPC campaign and we'll make it editable and reusable.
Find Out More
Contact our Search Engine Marketing team for more information about our AdWords management service - fill out this form or call us on 1300 733 088