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SEO Wins Over Pay-Per-Click (94% of the time, all the time)


I won’t waste too much of your time gabbing on – the infographic says it well enough – but here is a quick summary of the results for SEO vs PPC:

Average percentage of clicks on Organic vs. Pay-Per-Click:

  • Organic Results = 94%
  • Pay-Per-Click Results = 6%

Average percentage of clicks on first page results:

  • 1 = 48%
  • 2 = 12%
  • 3 = 8%
  • 4- 10 = Remaining 39%

Search Engine Watch has a more detailed break down of the findings in the CTR survey.

If you need help with your internet marketing strategy whether it’s SEO, PPCSocial Media Marketing or all of the above give us a call (1300 733 088) or contact us.

Evaluating the UK search marketing landscape infographic – Become a smarter digital marketer

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