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Australians Spend More Time Online than Watching TV


An article in the Business section of today’s Australian newspaper has revealed than according to the latest figures from the Internet Advertising Bureau, Australians now spend more time online than they do watching television. The average time spent online is now 13.7 hours per week, compared to 13.3 watching TV.

The combined online advertising spend over the last 12 months exceeded 1.5 billion for the first time.

Does your business’s advertising spend reflect those figures?

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One Response to Australians Spend More Time Online than Watching TV

  1. andy says:

    of course they will spend more money online since the TV here is so boring, lots of sports and US crime/sitcoms/aussie cheap knocks-offs of the said above/

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