Winners Of The Prestigious “Best Website” For The 2012 & 2013 MACCA Media Awards!
e-CBD are proud to announce that we are two-time winners of the “Best Website” category for the 2013 and 2012 MACCA Media Awards! For over a decade, The Media Club Gold Coast has been presenting the MACCAs Awards designed to celebrate the achievements made within the media industry across print, broadcast, outdoor and, of course, digital. Continue reading
Earlier in the year Google quietly started a small customer support team to deal with Google Local business listings. Business owners have been asking for it for years, but it’s still largely unheard of.
If you have a Google Local business listing and you’re having trouble verifying, fixing incorrect data or if your listing has disappeared then this is going to be the best thing you’ll read all day. Continue reading
… or maybe you do, so you’ll need to check that idea at the door before reading this post.
This post really shouldn’t take long to write because it’s pretty simple – you don’t want to rank #1 for such and such term what you really want is your site to perform better for your business/organisation etc doing the job you built it for.
I’ve said for a long while (ask anyone in the office) that ranking reports are a really one dimensional way to look at the success of SEO activities on your site. This is only becoming increasingly true as the WWW changes the way we find businesses online. Continue reading
As promised here is the third instalment of How to Optimise Your Site Like a Pro (in case you missed them, here’s part 1 and part 2). This post will delve into the scary world of Link Building (which isn’t actually scary unless you’re on the same side as the bad guys) and finally why it’s imperative for website owners and SEOs to actively and regularly monitor their sites.
SEO Activity #3: Link Strategy
Ahh link building. When I first started at e-CBD I was the resident link builder (She was, she even had a hard hat – Luke). This was in 2008 and I’m proud to say that even back then I was trained and taught to find only quality and relevant websites to link our clients with. Our clients were pretty happy about that too because they didn’t get hit by the Penguin update (although we did get the occasional few that were adamant about their quantity of links over quality). Continue reading
A business report commissioned by Google Australia has revealed what we already knew; small business embracing digital and developing an online presence are far more likely to succeed.
Deloitte Access Economics was commissioned by Google Australia to gain an insight into use of the web by Australian small to medium sized businesses, which employ more than seven million people and are responsible for half the economic activity in the private sector. Continue reading
Posted in Advertising, Email Marketing, Facebook, Marketing, New Media, Small Business Marketing, Strategy, Web Design, Website Advice
Tagged deloitte access economics, google australia, small business
We’ve known for a long time online shopping has been on the rise, but recent studies have shown just how much work some Australians are putting into their stores and how much it’s paying off.
A survey of time spent on over 1,700 Australian stores using Bigcommerce showed a large proportion of administrative work being done after hours, with 48 per cent of store owners still actively working after midnight.
While a great deal of these users are putting in the extra hours, many online store owners are even moonlighting their e-commerce late at night after their full-time or part-time jobs. Continue reading
More and more people these days are opting to manage their own business websites. There are plenty of good reasons to do this; you save money, have a more hands on approach and you know more about your own business than anyone else.
Whether you’re updating site content, writing a regular blog or even doing your own SEO work, there are a number of content mistakes people tend to make that could be avoided quite easily. Take note of these simple fixes and you’ll be able to avoid the little mistakes that get in the way of creating easy to read content. Continue reading